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Food for Thought: Secret Recipes

This postcard was on PostSecret a few weeks ago.

Now, I’ve never done this (really, I promise!)… but I can totally relate.  Instead of being sheisty, I just don’t give out  my one-of-a-kind-and-only-I-can-bake-it recipes.  (Take my famous infamous “Crack Cookies” for instance: that recipe goes to the grave with me.)

Any good dealer knows that to keep their clientele coming back for more, you don’t disclose the source. Otherwise, everyone will start baking their own cookies and won’t need you anymore!  There is power in a secret recipe. (Think: KFC, McDonalds… Bojangles seasoning.)

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